What Makes a Great Business Letter?

Posted by naharazizi on Friday, October 28, 2011



Letters can be everything from a welcome new customers, promoting your goods and services, chasing up unpaid bills or dealing with their employees as well as the never ending answer e-mail. But what makes a business letter?

Fantastic business letters are clear, understandable, and inspire people to action. They create a sense of how to work with your business and leave a lasting impression in the minds of readers.

Regardless of the reason for your letter, here are twenty things that will help you create great business letter.

* Plan your communications. Dashing off a letter in just a few minutes is generally a bad idea. You need to think through communication before you commit pen to paper to get the best possible results. Remember that professional writers can spend several weeks on a single letter to get it right. Letters done in a rush you get results. There is a saying among writers - can it big or you can quickly -. Select one

* Work from the intended audience or reader. Think about the people reading your letters. What is their likely level of literacy? When in doubt, keep the language simple and jargon-free. Think about what is important to them and what makes them tick before you start writing.

* Think about the impression you want to do. Would you like to be seen as a warm and welcoming, the cabin and control, and professional and to the point? Words you choose will help convey the feeling that you provide. Begin work on the sense of the word and then it will follow.

* Gather your facts together. You must make sure you have all the facts, information, and key ideas together before you start writing. They point to jot down in point form on a laptop, so do not forget to include all points.

* Check the name and detalje.Ime people is very important to them, so make sure you spelled it correctly. Also check any place the names, addresses, phone numbers, websites or business names that refer to your letter. It is very easy to mix up letters or numbers, and cause much frustration for readers.

Write a business letter

* Keep the design simple. Business letters require simple, easy to read design. Using lots of different fonts increases the reading difficulty and can overwhelm the message.

Keep the different font styles and sizes for more than two. Make sure to use the same font style and size across all their communications to strengthen its corporate brand.

* Date your letter. Always the date the letter.

* Start off on the right foot. When you meet someone for the first time, generally do not just start the conversation. You are greeted on the first mjestu.Isti with your letter. Traditionally, we start our letter with "Dear Name". But it may not always be so. You can use "Hello," "Halo," "Welcome" or a host of other words for the beginning of the letter.

* The name to use? If you do not know the name of the person, then you can use the person's title or descriptor of them. For example, "My dear fellow," "Fellow IT Geek," "Dear scrapbooker," "Dear Editor ".

* All letters must headlines. Headlines grab attention and help provide a context for the rest of the communication. Make sure your title is interesting and logical. Help people understand why you are writing to them. Titles can be as simple as "Welcome" to "Your feedback is invaluable ".

* Create a logical sequence or flow in your letter. Many of the letters Jump around with different ideas and thoughts scattered across the page. Clump of such ideas together. Put together a logical sentence. Make a water flow through the readers of your letter from one idea to another.

* Add the sub-title. Break a letter to the sub-titles to help those who scan letters for key points. Sub-headings also help in creating a flow of ideas and connect through your letter.

* Short is not always better. In sales letters, long copy outperforms short copy every time. Long letters help to give all the facts and highlight all the important selling features of products or usluge.Ključ here do not ramble - keep each point inexorably building on the previous point, and not just padding the word

.

* Punch up words. Make sure the words you use are interesting, convey emotion, and powerful. Sizzling words make a huge difference in readability and getting people to take action. After you write the letter, go back and check if there are any words that are too soft and needs spicing up.

* But to see a flower. One of the most common mistakes people make (especially if English is their second language) is too flowery in their language. Too much on top of the tongue, such as "seek his valued work" may put readers off. Flowery language is not the same as a powerful language. When in doubt prune back the flowers.

* A strong call to action. It sounds simple, but the most common mistake we see in business letters. You tell people loudly and clearly the action to be as a result of the letter. Do you want them to call you, we'll send you something, buy something, file a letter for future reference? Be certain that you will increase your response rate.

* The majority of letters to use PS. PS and the second most read part of the script (after the title). Use the PS to repeat the key points you want to do.

* Edit your letter. Writing is just one piece of the puzzle. You can go back and edit your letter. Read back to the flow, ease of understanding and readability. Read the letter aloud to see where you stumble over words or where you need to take a breath in the middle of a sentence. Remove the padding words and shortening sentences.

* Check the spelling. Spelling essential and poorly written characters that are full of grammatical errors send a certain impression about you and your business. If you're like me and your brain thinks faster than you type, it is very easy to miss words in total (i swear they were there). Go back and read the letter back -. Helps find the missing words and misspelt words

* Check for their contributions. If you say that you are attaching a document, then make sure it is connected before you seal the letter. Many people enter the letters "ATT" or "ETC" at the bottom of the letter after the signature to be reminded that the attachment is mentioned in the letter.

Writing a business letter should not be difficult. If you take the time to plan your thoughts, polish your words and make sure your data will create a strong response.